Brief change suggests local SEO ranking factors are different for branded queries

I had the singular experience the integrate months ago which confirmed which Google weights internal ranking factors otherwise for branded poke termsthan they do for non-branded ones.Before we insist what happened, we need to initial clarify which there have been currently twodifferent kinds of internal 3-packs (branded vs. non-branded), and my conclusion is which the ranking factors for these have been not the same.Branded vs. non-branded 3-packThe branded 3-pack is generally what we get when we poke things like sears dallas or starbucks seattle or state plantation chicago. (However, we often see Google showing branded 3-packs for non-branded queries. Ive always concluded this equates to which Google someway thinks the query is the branded poke when its really not.)Youll get the non-branded 3-pack when we poke generic categories like shopping mall chicago or auto insurance baltimore.[Read the full article on Search Engine Land.]Some opinions expressed in this article may be those of the guest writer and not necessarily Marketing Land. Staff authors have been listed here.

Simply Marketing 360
1524 Garden St
Santa Barbara, CA 93101
(805) 455-8083

Online Marketing Santa Barbara