[WATCH] ML Live #15: Big AdWords/PPC news from Google, Twitter changes its 140 limit & more

Google gave AdWords advertisers a lot to digest last week, with a critical of announcements during a annual Google Performance Summit event. The ad-related headlines as well as changes covered text ads, display, maps, mobile as well as over as well as you talked about a pros as well as cons for advertisers as well as users in a latest episode of our weekly video show, Marketing Land Live. We additionally covered Facebooks ad-related changes last week, together with a closure of FBX as well as a expansion of a Facebook Audience Network. And Twitters move to change how it counts a 140-character extent was additionally upon our agenda.Special guest Brad Geddes assimilated Marketing Lands Ginny Marvin, Greg Sterling as well as myself for a show, which ran about 58 minutes. You can watch a replay here, as well as be sure to scroll below a video for this weeks Show Notes, with links to a stories you talked about.Show NotesGoogle Performance SummitGoogle AdWords to break up tablet & desktop as well as enable a mobile basebidWell played, Google: Advertisers (finally) get more device bidding controlsOfficial: Google to roll out Expanded Text Ads for all devicesSaying a third of mobile searches have been local, Google brings Promoted Pins to MapsGoogle to expand Store Visits online-to-offline foot traffic measurementGoogle has measured 1 billion+ store visits from AdWords ads globallyGoogle now handles during slightest 2 trillion searches per yearAll a AdWords & Google Analytics changes voiced currently during Google Performance Summit Facebook to nightfall FBX desktop retargeting in favor of mobile capabilities Facebook expands Audience Network reach over just a users to everybody Apple office building Amazon Echo competitor, will open Siri to third-party apps [Report] Official: Twitter will stop counting media & usernames opposite 140-character extent Report: Bye-bye, Twitter Buy Biggest Search Geek contest

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